Tags

, , ,

Two new papers related to crisis communications are presented today by the ‘Crisis Analytics’ blog.

The first one is about crisis communications in Agribusiness and it was presented during the Third International Scientific Conference EMPLOYMENT, EDUCATION AND ENTREPRENEURSHIP.

The title is CRISIS COMMUNICATION IN AGRIBUSINESS, MEDIA AND CONSUMERS and the authors are Dragana Jovanovc and Vesna Baltezarevic.

ABSTRACT:  Food safety became media question par excellence considering seriousness of this question and how many people are interested in it. Unfortunately, in lack of trustworthy information, consumers relay on media stories which, by its nature, going out of information frame towards sensationalism and disinformation. This paper consider different paths in agro-communication and possibilities to overcome information gap between food producers, media and consumers, considering information laxity within first ones, communication methods of media and growing fear for health by third part. In a word, we analyze communication weakness of agro-companies in crisis, unseriousness of mass media in these vital questions (including incompetent sources and politicization of health issues)and consumer who (overwhelmed with different information) can`t select trustworthy sources. We will, also, briefly consider methodology of creating panic among public, but also a methodology that can help agro-companies to influence on their own public image (and d food producing too).

The second one is a university thesis by Ashley Crockett-Lohr and the title is SOCIAL MEDIA AND CRISIS COMMUNICATION: AN UPDATE TO THE 2000 NATIONAL EDUCATION ASSOCIATION’S CRISIS COMMUNICATIONS GUIDE & TOOLKIT.

The thesis is available here: CrockettLohrA_2015-3_BODY

Advertisements